Custom stickers: 6 things to consider before you order


If you’re looking for a unique and affordable way to promote your brand or message, custom stickers may be the perfect solution. They can be used for a variety of purposes, from product labels and packaging to event marketing and beyond. But to get the most out of them, there are a few things you should consider before you order – and there they are:

1. The purpose of your stickers

The first step when ordering custom stickers is to clearly define the purpose of your design. What message do you want to communicate? Who is the target audience? Once you have a sense of the overall goal, it will be easier to choose the right design and material for your stickers.

2. What design do you want for your stickers?

Now it’s time to think about the aesthetics of your design. What colours, font style, and images do you want? Will you need a special design program or professional help? Or can you create your idea with free online templates? Taking some time to consider these things will help ensure that you get exactly what you need.

3. The material you want your stickers printed on

When it comes to custom stickers, the material you choose can make all the difference. Your options include paper, vinyl, and effect materials such as holographic or fluorescent. Each material has its own advantages and disadvantages, so it’s important to understand the characteristics of each before making a selection.

4. Do you want a custom shape for your stickers? 

Do you want your stickers to come in a standard shape – like circle, square, or rectangle – or would you prefer a custom shape? Most printing companies offer the option to create unique shapes, so-called die cut stickers. If that’s something you’re interested in, make sure to ask your printer before placing an order.

5. Will the printing company send you a design proof? 

To help ensure that you get exactly what you need, most printing companies will provide a design proof. This is a digital representation of what your stickers will look like they’re printed and allows you to make any necessary adjustments before production begins.

6. Lead and shipping times

Last but not least, it’s important to consider lead and shipping times when ordering custom stickers. Ask your sticker maker of choice for their estimated turnaround time, and make sure to factor in any shipping delays that may occur. This way, you can be sure your stickers arrive on time and in perfect condition.

By keeping these six things in mind when ordering custom stickers, you’ll have the best chance of getting exactly what you need. So take some time to consider them carefully – and happy shopping!

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